First a little about me, the Payment Guru. I have been selling online for over 10 years and have learnt a lot of things along the way. In the beginning I was young, had some good ideas and thought I could make a lot of money by doing business on the internet. And for the most part I was right. In the early days my websites were doing alright but I wasn’t exactly going to make myself a millionaire. I was selling enough to make the sites worthwhile and because it was online media I didn’t have to post anything, just monitor the payments. I was only selling nationally because the payment systems were too expensive for international payments, at the time the bank was charging $30 for a Telegraphic Transfer and Western Union wasn’t any cheaper.
I didn’t think too much about it til I met a guy who was using an international payment system for his online sales. He had gone from selling nationally to internationally and all he did was update his payment system. One think he said that really stuck in my head was;
“There are many aspects that make a successful and more importantly highly profitable website but ensuring the maximum number of customers can purchase from your site could mean the difference between a business that does ‘just ok’ online and one that thrives.”
Since then I have made sure that I am up-to-date with what payment methods I use and have seen large increases in revenue by making changes to my payment systems when necessary. There are new systems regularly entering the market and sometimes by using these systems you can access thousands if not millions of addition consumers.
Have a look around, I’m sure you can benefit from the content on thePaymentGuru.com.au